One Important Reality Revealed By The Drone Mania In New Jersey Is That Nobody Knows Anything

Alright, I get that everyone is tired of drones. Most significantly, the news coverage has been utterly unbalanced, frantic, and all-consuming. Nobody is aware of anything. Nothing is known by the police. It sounds like the federal government doesn't know anything....

More Than 30 European Media Organizations Have Sued Google Over Advertising Technology

More than 30 European media groups have sued Google for €2.1 billion in lost revenue, claiming it was caused by the search giant's anticompetitive advertising technology. Geradin Partners and Stek, two European legal firms, filed the action in Amsterdam's District...

Voice Of Siri, Susan Bennett Scarjo: Right To Lawyer Against Open AI

Apple's original Siri voice is praising Scarlett Johansson for standing up against ChatGPT's newest voice, which sounds eerily similar to her own. Speaking to "The TMZ Podcast" on Thursday, Susan noted how Scarlett's prominence is really shining a spotlight on the...

Pioneering Adwoman Mary Wells Lawrence Dies At 95

Mary Wells Lawrence, the trailblazing Mad Men creative icon and agency owner, died on Saturday in London at the age of 95. According to an obituary in The New York Times, Lawrence's daughter Katy Bryan verified her death. For a time, Wells Lawrence was the...

Airbnb Focuses Emphasis On Brand Over Performance For The Campaign To Attract More Hosts

Airbnb is encouraging more individuals to offer their houses on its marketplace. To convince them, it will depend on a brand effort that has gained traction over the previous two years. This week, the business created an internal "co-host" market to let hosts renting...

Why Aren’t YouTube And TikTok Creators Going All In On AI-Generated Videos?

Making movies may be a lot of effort, so outsourcing the labor sounds appealing. And the introduction of generative AI technologies capable of producing everything from screenplays to thumbnails can be particularly appealing. However, there are reasons why creators...

X Launches A New Connected TV App

After teasing its new TV app for months, X has now officially released the beta version of X TV, which it claims is "a massive leap forward in transforming X into a video-first platform." XTV AppIt seems very similar to the Connected TV (CTV) version of YouTube,...

Former SpotX CEO Mike Shehan Returns To Ad Tech As Telly’s First CRO

Mike Shehan, an investor, industry veteran, and former SpotX CEO, has returned from the ad tech sidelines to join the executive team at Telly, a business that gives away free TVs in exchange for user data. Ad tech experts are certainly familiar with Shehan's...

A Video Link That Allows People From New York City And Dublin To Engage In Real-Time Has Shown Disturbing Behavior

The future video gateway intended to connect New York City and Dublin has been taken down due to some disturbing behavior. This is why we cannot have nice things. If you've been on the internet recently, you've probably seen footage of the real-time gateway in use....

LinkedIn Ad Rates Increase As The X Boycott By Advertisers Persists

LinkedIn ad rates have increased dramatically, reportedly as a result of heightened demand caused by the advertiser boycott of X. If one were to contemplate reallocating advertising budgets from platforms such as X to LinkedIn in 2024, LinkedIn might emerge as a...
Technology & News
Meta Might Be Right About AI Ad Spend

Meta Might Be Right About AI Ad Spend

What is the best strategy for advertisers to maximize the performance of their Meta campaigns? Meta suggests that the solution is to buy more ads on Meta. It recommends that advertisers add new advertising to their Advantage+ Shopping Campaigns every week, especially...

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