by Vanessa | Nov 22, 2024 | Technology & World News
Elon Musk recently made a surprising accusation about Jeff Bezos, a fellow billionaire. He claims Bezos warned numerous people that Donald Trump would lose the 2024 US presidential election to Vice President Kamala Harris. Furthermore, he accused Bezos of encouraging...
by Vanessa | Nov 21, 2024 | Technology & World News
What is the best strategy for advertisers to maximize the performance of their Meta campaigns? Meta suggests that the solution is to buy more ads on Meta. It recommends that advertisers add new advertising to their Advantage+ Shopping Campaigns every week, especially...
by Vanessa | Nov 20, 2024 | Technology & World News
The Trade Desk is indeed developing a CTV operating system. So much for dispelling those rumors. Weeks earlier, CEO Jeff Green said they were mistaken. They were only mistaken if they believed this operating system would compete with others in the space. Classic ad...
by Vanessa | Nov 20, 2024 | Technology & World News
Are virtual avatars the future of digital engagement, taking us away from conventional social elements? Meta CEO Mark Zuckerberg appears to believe so, given on recent pronouncements about AI-generated content being a larger part of the social media experience. This...
by Vanessa | Nov 19, 2024 | Technology & World News
According to five experts in this field, as online creators enter metaverse platforms such as Roblox and Fortnite, some engage in fraudulent behaviors that observers feel could harm brands and marketers’ rising interest in the medium. Fortnite and Roblox are in...
by Vanessa | Nov 18, 2024 | Technology & World News
This month, Whole Foods, McCann, and PMG will launch ads on Perplexity AI. However, many others are hesitant, questioning whether the investment is worthwhile—at least for the time being. Their hesitancy stems from two main causes. First, there’s the lawsuit...
