by James | Dec 12, 2024 | Technology & World News
Apple has extensively marketed Apple Intelligence since its announcement in June, but the results have been dismal. Until now. On Wednesday, Apple announced the release of iOS 18.2, which includes some of the most anticipated AI capabilities in iOS 18, such as ChatGPT...
by James | Dec 10, 2024 | Technology & World News
According to Parks Associates, more than 37% of smart TV owners, who account for 66% of all internet households in the United States, say Samsung is the brand they use the most in their homes. Many consumer electronics manufacturers are equipping their TVs with...
by Huang | Dec 2, 2024 | Technology & World News
The data and metrics that ensure that their marketing efforts are reaching the correct people are more important than content when it comes to maximizing the success of CTV advertising campaigns and making them profitable. Daniel Trotta of Warner Bros. Discovery,...
by Vanessa | Nov 22, 2024 | Technology & World News
Elon Musk recently made a surprising accusation about Jeff Bezos, a fellow billionaire. He claims Bezos warned numerous people that Donald Trump would lose the 2024 US presidential election to Vice President Kamala Harris. Furthermore, he accused Bezos of encouraging...
by Vanessa | Nov 21, 2024 | Technology & World News
What is the best strategy for advertisers to maximize the performance of their Meta campaigns? Meta suggests that the solution is to buy more ads on Meta. It recommends that advertisers add new advertising to their Advantage+ Shopping Campaigns every week, especially...
by Vanessa | Nov 20, 2024 | Technology & World News
The Trade Desk is indeed developing a CTV operating system. So much for dispelling those rumors. Weeks earlier, CEO Jeff Green said they were mistaken. They were only mistaken if they believed this operating system would compete with others in the space. Classic ad...
