by James | Sep 16, 2024 | Technology & World News
According to a new report conducted by Juniper Research, the leading specialists in technology markets, the worldwide AdTech market will increase by 60% over the next five years, with AdTech platforms expected to produce $27 billion by 2024. The survey found improved...
by James | Sep 16, 2024 | Technology & World News
Regarding the “20-year mistake” he made while leading Facebook, Mark Zuckerberg has been transparent. In his second year at Harvard University, the 40-year-old started creating what would later become the social media platform Facebook. Today, he is...
by James | Sep 16, 2024 | Technology & World News
Advertisers need to take more care of their first-party data if they want the digital ad ecosystem to reach a new level of privacy consciousness. The concept of trusted execution environments (TEEs), which are brand-new cloud-based ad exchanges that assist in matching...
by James | Sep 13, 2024 | Technology & World News
What’s causing PubMatic’s $5 million revenue drop in 2024? In its Q2 earnings report in August, the SSP scaled down its revenue prediction for the year, citing deficiencies from an undisclosed DSP partner’s transition to first-price auctions in May....
by James | Sep 12, 2024 | Technology & World News
A Navy boss took doomscrolling to a whole new level when she covertly put a satellite dish on the boat she was in control of. The choice was taken in secrecy so that she and her crew could’scroll social media’, but it eventually ended her military career....
by James | Sep 11, 2024 | Technology & World News
After teasing its new TV app for months, X has now officially released the beta version of X TV, which it claims is “a massive leap forward in transforming X into a video-first platform.” XTV AppIt seems very similar to the Connected TV (CTV) version of...