News
National TV Ad Spending Fell 5% To $43.7 Billion In 2023
Although household TV ad views and airings increased in 2023, national TV advertising spend declined 4.7% to $43.71 billion from 2022. For much of the first half of the year, there was broad slowness in the TV advertising market, particularly in short-term "scatter"...
The FCC Proposes New Rules To Protect Consumers Against Cable And Streaming Blackouts
The Federal Communications Commission recommended obligatory reimbursements today for cable or satellite television subscribers who experience outages. The Commission is seeking public feedback on the Customer Rebates for Undelivered Video Programming During outages....
Among The Super Bowl LVIII Pregame Headliners Is Post Malone
One of the featured acts of the Super Bowl LVIII Pregame is Post Malone. The NFL announced on Thursday that Andra Day, Reba McEntire, and Circles vocalist have been confirmed as Super Bowl LVIII pregame performances. According to the statement, Andra will sing a...
WILL.I.AM Announces QD.PI, A Radio Show With AI Co-Host
2024: AI will still be ruling the world. The most recent artist to experiment with artificial intelligence is will.i.am. Which is understandable considering that Will has always been at the forefront of technological innovation in all fields, not just music. The Black...
Roku Is Adding More Advertisements On Its Home Screen
More advertising may soon appear on the Roku main screen. Through the addition of interactive and shoppable ad formats, Roku intends to "immerse advertisers in more parts of the home screen," as vice president of global ad sales and partnerships Kristina Shepard told...
Pregame For Super Bowl 58: Discover Who Will Sing The National Anthem And More
Should one be unable to attend the Grammys on February 4, the Super Bowl 58 pregame performance appears to be a viable alternative. Reba McEntire, the Queen of Country and current coach of The Voice, was named the national anthem performer prior to the big game on...
Snoop Dogg’s Daughter Cori Broadus Has A “Severe Stroke”
Snoop Dogg's daughter Cori Broadus experienced a "severe stroke" on Thursday, January 18. The 24-year-old opened all about her health scare on her Instagram Story. She described her emotional response to her medical situation and took two photos from an unidentified...
Teenage Girl Trapped In Overturned Car Following Collision Is Rescued By Hulk Hogan
Now, the last person you would anticipate saving your life in an automobile accident is professional wrestler Hulk Hogan. But one teen experienced precisely that. As Hogan, his spouse Sky Daily, and a friend were traveling in Tampa, Florida, they saw an automobile...
Disney Plans To Install Shoppable Television Ads
Disney is joining an increasing number of businesses to offer consumers the ability to instantly purchase goods they see on television. The media behemoth debuted Gateway Shop, its first streaming shoppable ad format, in beta last week. Disney claims that users of...